Pricing built around your job mix, not a flat retainer.
Every electrical contractor has a different job mix, license area, and revenue target. These are the starting points - your actual engagement is scoped around the jobs you want to grow and the market you're competing in.
Audit only
Free
A written diagnosis of your current lead engine - no commitment.
- Google LSA + Search account review
- Google Business Profile audit
- Call tracking setup assessment
- One landing page review
- Written diagnosis + prioritized fix list
Growth
$4k–$8k/mo
For contractors that want their lead engine built and managed.
- Google LSA + Search campaign management
- Local SEO + Google Business Profile
- Call tracking + offline conversion uploads
- Job-specific landing pages
- Monthly install-tied reporting
Scale
$8k–$15k/mo
For multi-tech contractors or aggressive growth targets.
- Everything in Growth
- Multi-tech / multi-jurisdiction expansion
- Advanced CRO program with rolling A/B tests
- EV-charger and panel-upgrade focused campaigns
- Biweekly strategy + quarterly business review
All engagements start with a free audit. We'll tell you honestly which tier fits your job mix and revenue goals - we won't upsell you to Scale if Growth covers it.
The questions you're weighing - answered directly.
Isn't $4k–$8k/month a lot for an electrical contractor?
It is - if it doesn't produce high-margin installs. The question isn't the retainer; it's the cost per qualified quote and the install-to-service-call ratio. If $6k/month produces 5 booked panel upgrades at $1,200 cost per install, and each is a $4k–$6k job, the engagement paid for itself many times over. If it doesn't, we'll tell you in the first 90 days - and you leave with all the accounts and tracking we set up. The free audit tells you upfront whether the math works for your job mix.
Can't I just have my office manager run the ads?
Plenty of electrical contractors start that way, and it works until you're buried in $150 outlet calls. Doing it well means call tracking, offline conversion uploads, licensed-area geofencing, job-type campaign structure, and weekly pacing - a full job, not a side task. We're the senior function without the headcount, and your office manager keeps doing what they're best at: answering the phone and booking the jobs we send. The free audit will show whether your current setup (whoever runs it) is keeping up.
What if it doesn't work for my license area or job mix?
Then we'll tell you in the free audit, before you spend anything. Not every contractor is a fit - if your license area is too small, your EV adoption too low to support charger-focused campaigns, or your starting spend too thin for the economics to work, we'll say so and point you to a better option. We'd rather lose a prospect honestly than win one who's set up to fail.
What's the commitment? Am I locked in for a year?
No. Engagements are month-to-month after the first 90 days (the first quarter is the setup period - restructuring campaigns, implementing call tracking and offline conversion uploads, shipping landing pages). After that, you can pause or end with 30 days' notice. No long-term contracts, no cancellation fees.
What makes starting low-risk.
Book a free electrician lead audit.
We'll look at your Google LSAs, Search campaigns, your Google Business Profile, and one landing page. You'll get a written diagnosis of where your lead quality is leaking and what to fix first - whether or not you work with us. No sales deck, no pressure.
The audit is a 30-minute call plus a written follow-up. We reply within two business days.